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Selected work

Kids' Choice Awards 2025
Brand Campaign · Live Event · Experiential Nickelodeon's flagship annual awards show goes back to its roots splashed in orange and green.
Kids' Choice Awards 2025
The Moth
Brand Campaign · Identity Key art design for The Moth's spring season, capturing the diversity and contradiction of the American dream.
The Moth
Comic-Con 2025
Activation · Fan Experience · Environmental Fan-first activations, booth design, and panel materials bringing Avatar The Last Airbender to life at San Diego Comic-Con.
Comic-Con 2025
Comic-Con 2024
Activation · Environmental Design A celebration of the 25th anniversary of the world's favorite yellow sponge, including site-wide takeovers and activations throughout San Diego Comic-Con.
Comic-Con 2024
SpongeBob 25 x Silverstone
Partnership · Fan Activation · Experiential Concepting and brand standards oversight for SpongeBob's 25th anniversary fan activation at the British Grand Prix: a Paramount+/Sky Cinema/F1 collab.
SpongeBob 25 x Silverstone
Super Bowl LVIII
Campaign · Broadcast · Experiential An inflatable Bikini Bottom wonderland that meshes football, slime, and SpongeBob in one kid-centered on-the-ground activation.
Super Bowl LVIII
Kids' Choice Awards 2024
Brand Campaign · Live Event Art direction for Nickelodeon's 2024 Kids' Choice Awards across print, digital, and large-scale event builds.
Kids' Choice Awards 2024
Nickelodeon x Roku
Partnership · Digital · Brand Integration Co-branded design system and promotional materials for Paramount+ streaming partnership with Roku.
Nick x Roku
Slime in Space
Branding · Logo Design Mission patch for Nickelodeon's collaboration with NASA: sending slime to the International Space Station for a historic first.
Slime in Space
Nick Notebook
Editorial · Print Nickelodeon's internal creative notebook celebrating brand moments and team culture.
Nick Notebook
Nick News
Identity · Editorial · Digital Brand identity and style guide for Nick News, creating a visual language that balances credibility and accessibility for kid-focused journalism.
Nick News
Kids' Choice Awards 2019
Brand Campaign · Live Event · Experiential Complete visual identity system for Nickelodeon's 2019 Kids' Choice Awards, from brand guidelines through environmental builds and print collateral.
Kids' Choice Awards 2019
Logo Design
Identity · Logo Design · Branding A collection of logo marks and identity systems developed across brand campaigns, partnerships, and internal initiatives.
Logos
Jerome from Manhattan
Personal · Illustration · Identity A one-page soundboard paying tribute to WFAN's most iconic caller.
Jerome from Manhattan

I'm an art director and designer based in New York City and the Catskills.

I've spent 14+ years building brand campaigns, visual identities, logo systems, and large-scale experiential work across print and digital. I do my best work with collaborators who care about the details as much as the idea, and who believe that safe and good are rarely the same thing. More →

© John Kutlu 2026